The Mind Club
The Mind Club is an amazing book. It’s the sort of rare non-fiction book a reader can just…
Browsing: influence
Influence: The Psychology of Persuasion
La Generalista Review For anyone interested in how our minds can be persuaded – even when…
The Astroturf Wars: Fighting For Your Opinion
The Brits are doing it. The Americans want to do it. Everyone says the Russians…
How Fear & Conflict Manipulate You
Fear and conflict are effective behavioural drivers. Conflict increases leader approval ratings, while fear drives…
Putin’s Potential for a Digital Personality Cult
The internet has changed many things including the concept and practice of “cult of personality.”…
5 Ways Political Candidates Influence Your Perception
Election campaigns are a lot like advertising or propaganda – they all aim to make us…