Political elections are propagandistic pageantry. Where else is the aim of the propagandist clearer than in a political campaign? Obviously, the intention of all election material is to convince a voter to cast a ballot one way. Campaign content is deliberately designed in such a way to sway the electorate to the outcome desired – in other words, to vote a candidate into office. As a result, elections create a highly manipulative environment whereby the widely unsuspecting public becomes increasingly prone to influence. The use of polls, fear, propaganda, and demagoguery are all methods of manipulation, to which we are all vulnerable. How aware are you of the techniques used in modern political campaigning aimed at winning your vote?